• Travel
  • News

How To Create An ARG Aka Alternate Reality Game In 2022?

2.1KShares
71.8KViews

If you are wondering how to create an ARG, also known as an Alternate Reality Game, you are on the right page. Keep reading to learn more.

What Is An ARG?

ARGS are a relatively new and very interesting way to promote a product or service (like a movie) by telling a story that involves both online and offline interaction.

Some need you to search websites for buried clues. Others have you talk to performers or look for hidden things in cities to move the story along.

The Nine Inch Nails album "Year Zero" is an excellent illustration of an ARG. The Year Zero ARG featured spooky websites, posters, and even recorded art-related items.

COPYRIGHT_JANE: Published on https://www.janeresture.com/how-to-create-an-arg/ by Jane Resture on 2022-10-03T07:04:54.137Z

A lady sitting in front of her work table and doing some work
A lady sitting in front of her work table and doing some work

Even a fan in Argentina who discovered a flash drive in the restroom during a concert was a piece of the puzzle! Those who kept looking eventually found a small, secret concert by the band in a warehouse that was empty.

ARGs benefits greatly from interaction. Players will stop thinking about the game if the problems or story don't keep them interested.

If that occurs, the entire purpose of marketing is defeated because they might never even learn about the goal you have in mind. But if you do it well, everyone on the Internet will be talking about it.

Pro Tips For Creating Your Own ARG

These steps on how to create an ARG will definitely make your journey easier for you.

Know The End Goal

Decide on the end goal early on. Otherwise, you risk losing momentum in the middle of the game when your players have nowhere to go. They'll quickly lose interest if you do this.

Start Off Modestly

You don't have to create the most complex plot or most challenging puzzles at first. Keep in mind that not everyone is adept at solving riddles, so make them easier to solve at the beginning.

Give Them A Location To Gather

Part of the interaction in a game is for players to talk about it. Give them a message board to discuss the game on or another online forum so they can work things out together.

As specialists will assist beginners, this also provides you with the opportunity to create more difficult riddles.

Don't Expect Glory

While you can leave clues about your business, don't anticipate visitors to your door. The end result is that your players have fun and use or learn about your product or service.

They don't need to know who YOU are, and it can even detract from the story's plot. If the fourth wall is broken, it becomes a promotion rather than a mystery.

How To Make an ARG | Halloween Special

People Also Ask

How Do You Make A Simple ARG?

  • Create characters.
  • Consider your physical space.
  • Consider the timeline.
  • Create a rabbit hole.
  • Create a backstory.
  • Tell the story across several mediums.
  • Include collaborative storytelling.
  • Start with a plot, setting, and subject.

What Is An Example Of An ARG?

  • Robots Are Eating The Building.
  • I Love Trees.
  • Blink Mining.

What Is An ARG Simple?

An ARG, or alternate reality game, is a kind of game that incorporates gameplay with real-world components. Most of these games are based on the idea that something bigger is going on in the world that no one knows about except the players.

Conclusion

The steps discussed above on how to create an ARG will be very helpful for you. Remember, before an interactive narrative is coherent, playable, and interesting, it should go through a number of stages and revisions in an iterative process. Keep in mind that an ARG should be both entertaining and useful.

Share: Twitter | Facebook | Linkedin

About The Authors

Jane Resture

Jane Resture - Since she embarked on her first world trip in 2002, Jane Resture spent the past decades sharing her personal journey and travel tips with people around the world. She has traveled to over 80 countries and territories, where she experienced other cultures, wildlife she had only read about in books, new foods, new people, and new amazing experiences. Jane believes that travel is for everyone and it helps us learn about ourselves and the world around us. Her goal is to help more people from more backgrounds experience the joy of exploration because she trusts that travel opens the door to the greatest, most unforgettable experiences life can offer and this builds a kinder, more inclusive, more open-minded world.

Recent Articles

  • The Best Places In The World To Buy Jewelry

    Travel

    The Best Places In The World To Buy Jewelry

    One thing you'll notice is that jewelry tends to vary depending on the destination. Numerous locations take great pride in being the best places in the world to buy jewelry, offering some of the rarest jewels the world has to offer.

  • Family Vacation To South Korea - Consider These Vacation Tips

    Travel

    Family Vacation To South Korea - Consider These Vacation Tips

    South Korea is an interesting place with a long and rich history. It is one of Asia's most developed countries and has a lot to offer tourists. A family vacation to South Korea will be a great idea for 2022.

  • Destinations That Start With L - Examine Closely What They Have To Offer

    Travel

    Destinations That Start With L - Examine Closely What They Have To Offer

    Destinations are the places that people go to for vacations, or for a change of scenery. They are important because they provide people with a break from their everyday lives, and also provide them with an opportunity to spend time with family and friends. Here is a list of popular vacation spots and a full list of countries, regions, and other major destinations that start with L.

  • Which Is Way Cheaper To Travel To Aruba Or Bahamas?

    Travel

    Which Is Way Cheaper To Travel To Aruba Or Bahamas?

    There are more than 700 islands in the Caribbean, which is a part of the Americas. The Bahamas and Aruba are two of the most popular places to go on vacation in this area. Which is way cheaper to travel to Aruba or Bahamas? Before deciding where to go, you should think about a lot of different things.

  • Best Camera For Hiking Kilimanjaro - Capture Your Moment

    Travel

    Best Camera For Hiking Kilimanjaro - Capture Your Moment

    Kilimanjaro is the highest peak in Africa and the highest free-standing mountain in the world. Kilimanjaro is also one of the world's most stunning natural sights and it has a lot of wild animals living in their natural habitats and a lot of green, lush rainforests. So you will need the best camera for hiking Kilimanjaro in order to capture every moment that you are there!

  • Top Celebrity Vacation Destinations - Where Do Celebrities Go To Travel?

    Travel

    Top Celebrity Vacation Destinations - Where Do Celebrities Go To Travel?

    Explore the list of the top celebrity vacation destinations below if you've been saving money for a trip that's been on your bucket list and inspired by Lifestyles of the Rich and Famous.

  • Best Place To Stay Ngorongoro Crater - Top Recommended Places

    Travel

    Best Place To Stay Ngorongoro Crater - Top Recommended Places

    Before we tackle the best place to stay Ngorongoro crater, let's talk about the place first. Ngorongoro is a protected area in Tanzania that is in the crater of a volcano that is no longer active. The Ngorongoro Conservation Area is one of the most important places for wildlife in Africa.

  • Why Are Great Lakes Cruises So Expensive - Here Are The Reasons

    Travel

    Why Are Great Lakes Cruises So Expensive - Here Are The Reasons

    Why are great lakes cruises so expensive? That question isn't new at all. Before we answer that, let's talk about how beautiful the cruises are.

  • Archangel Raphael Prayer For Travel - Patron Of Travelers And Healing

    Travel

    Archangel Raphael Prayer For Travel - Patron Of Travelers And Healing

    Traveling has always had its challenges and risks, but those risks have only increased in recent years. While some people prefer to stay at home all the time, many of us must travel for work or to take a break or vacation. Whatever your situation may be, Archangel Raphael Prayer for Travel is the perfect intercessor. St. Raphael is both a patron saint of travelers and a patron saint of healing. This is based on his biblical appearance in Tobit's book.

  • What Is Petit Elefant Style Travel Beauty And Home?

  • Marshall Islands' Travel And Accommodation Guide

  • Cheapest Time To Visit Namibia - The Land Of Many Faces

  • Best Time To Go To Guatemala - Hurry Up To Enjoy The Most Beautiful Moments

  • Things To Do In Seattle When It Rains - Make Yourself An Unforgettable Day